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How to Get Ideas
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Written by Jack Foster, a creative director for various advertising agencies with more than 40 years experience, How to Get Ideas (over 90,000 copies sold and translated into 15 languages) is a fun, accessible, and practical guide that takes the mystery and confusion out of developing new ideas.
This new expanded second edition shows you no matter your age or skill, your job or training how to come up with more ideas, faster and easier.
Jack Foster s simple five-step technique for solving problems and getting ideas takes the mystery and anxiety out of the idea-generating process. It s a proven process that works. You ll learn to condition your mind to become idea-prone, utilize your sense of humor, develop your curiosity, visualize your goals, rethink your thinking, and overcome your fear of rejection.
This expanded edition of the inspiring and enlightening classic features new information on how to turn failures to your advantage and how to create a rich, idea-inducing environment. Dozens of new examples and real-life stories show that anyone can learn to get more and better ideas.
Jack Foster s simple five-step technique for solving problems and getting ideas takes the mystery and anxiety out of the idea-generating process. It s a proven process that works. You ll learn to condition your mind to become idea-prone, utilize your sense of humor, develop your curiosity, visualize your goals, rethink your thinking, and overcome your fear of rejection.
This expanded edition of the inspiring and enlightening classic features new information on how to turn failures to your advantage and how to create a rich, idea-inducing environment. Dozens of new examples and real-life stories show that anyone can learn to get more and better ideas.
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