Extracting, Mining and Predicting Users' Interests from Social Media

Extracting, Mining and Predicting Users' Interests from Social Media

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Mining user interests from user behavioral data is critical for many applications. Based on user interests, service providers like advertisers can significantly reduce service delivery costs by offering the most relevant products to their customers. The challenge of accurately and efficiently identifying user interests has been the subject of increasing attention for several years. With the emergence and growing popularity of social media, many users are extensively engaged in social media applications to express their feelings and views about a wide variety of social events/topics as they hap...