The Non-Designer's Design Book

Produktbeschreibung zu The Non-Designer's Design Book

This revised classic--now in full color--includes a new section on the hot topic of color itself, as the author, a digital design instructor, turns her attention to the basic principles that govern good design. Humor-infused, jargon-free prose interspersed with design exercises, quizzes, and illustrations make learning a snap.

"This book is written for all the people who now need to design pages, but have no background or formal training in design. I don't mean just those who are designing fancy packaging or lengthy brochures - I mean the secretaries whose bosses now tell them to design the newsletters, the church volunteers who are putting out information to their congregations, the small business owners who are creating their own advertising, the students who understand that a better-looking paper often means a better grade, the professionals who realize that an attractive presentation garners greater respect, the teachers who have learned that students respond more positively to information that is well laid out, the statisticians who are seeing that numbers and stats can be arranged in a way that invites reading rather than sleeping, and on and on."

Produktinformation

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Robin Williams is the author of dozens of best-selling and award-winning books, including The Non-Designer's Design Book, The Non-Designer's Type Book, The Little Mac Book, Robin Williams Mac OS X Book, Robin Williams Design Workshop, and Web Design Workshop. Through her writing, teaching, and seminars, Robin has influenced a generation of computer users in the areas of design, typography, the Mac, desktop publishing, and the Web.

Inhaltsangabe

Design Principles 1 The Joshua Tree Epiphany 2 Proximity 3 Alignment 4 Repetition 5 Contrast 6 Review 7 Using Color 8 Extra Tips & Tricks
Designing Wth Type 9 Type (& Life) 10 Categories of Type 11 Type Contrasts
Extras 12 So, Does it Make Sense?
13 Answers to Quizzes 14 Typefaces in this Book Appendix
Index