This European edition of Contemporary Management offers a
comprehensive coverage of introductory management topics,
addressing both new and classic theory and research within a
contemporary framework. The book begins by examining what it means
to be a manager, before moving on to analyse this in relation to
various aspects of strategy, leadership and the organization. The
authors take a practical approach, applying concepts to real-life
situations in order to equip students to deal with the issues and
opportunities posed by today's dynamic business environment.
This text offers excellent coverage of introductory management
topics. It places both new and classic theory and research into a
contemporary framework that is compatible with the traditional
focus on management as planning, leading, organising, and
controlling, but which transcends this traditional approach. This
new European text has been thoroughly revised to ensure coverage of
European perspectives and legislation, particularly in its coverage
of HRM and diversity.The text will also contain a new chapter
covering the marketing function. The cases, illustrations and
questions have also been adapted to ensure a European perspective.
Ausstattung/Bilder: 2007. XXII, 674 S. w. col. figs.
Abmessung: 29mm x 195mm x 263mm
Jennifer George is a well-published professor as is now the Mary Gibbs Jones Professor of Management in the Jesse H. Jones Graduate School of Business at Rice University. She is co-author of the aforementioned organizational behavior book. She received her BA from Wesleyan University and her MBA & PhD from New York University.
CHAPTER 1 Managers and Managing CHAPTER 2 The Evolution of Management Thought CHAPTER 3 The Manager as a Person: Values, Attitudes, Emotions, and Culture CHAPTER 4 Ethics and Social Responsibility CHAPTER 5 Managing Diverse Employees in a Multi-Cultural Environment CHAPTER 6 Managing in the Global Environment CHAPTER 7 The Manager as a Decision Maker CHAPTER 8 The Manager as a Planner and Strategist CHAPTER 9 Value Chain Management: Operating Strategies to Increase Quality, Efficiency, and Responsiveness to Customers CHAPTER 10 Managing Organizational Structure CHAPTER 11 Organizational Control and Change CHAPTER 12 Human Resource Management CHAPTER 13 Motivation and Performance CHAPTER 14 Leadership CHAPTER 15 Effective Groups and Teams CHAPTER 16 Communication CHAPTER 17 Managing Organizational Conflict, Politics, and Negotiation CHAPTER 18 Further Themes in Contemporary Management